The powerful consumer :
Katona, George, 1901-1981.
The powerful consumer : psychological studies of the American economy / George Katona. - Westport, Conn. : Greenwood Press, 1977, c1960. - ix, 276 p. : ill. ; 24 cm.
Reprint of the ed. published by McGraw-Hill, New York. Includes index.
Bibliography: p. 265-271.
0837198127
77010896
Consumers--United States.
HC110.C6 / K33 1977
339.41 / KAP
The powerful consumer : psychological studies of the American economy / George Katona. - Westport, Conn. : Greenwood Press, 1977, c1960. - ix, 276 p. : ill. ; 24 cm.
Reprint of the ed. published by McGraw-Hill, New York. Includes index.
Bibliography: p. 265-271.
0837198127
77010896
Consumers--United States.
HC110.C6 / K33 1977
339.41 / KAP