Strategic management & business policy :
Rowe, Alan J.
Strategic management & business policy : a methodological approach / Alan J. Rowe, Richard O. Mason, Karl E. Dickel. - 2nd ed. - Reading, Mass. : Addison-Wesley Pub. Co., c1985. - xi, 682 p. : ill. ; 28 cm.
Includes index.
0201060876 (pbk.) :
84014456
Strategic planning--United States.
Management--Case studies.--United States
658.401 / ROS 1985
Strategic management & business policy : a methodological approach / Alan J. Rowe, Richard O. Mason, Karl E. Dickel. - 2nd ed. - Reading, Mass. : Addison-Wesley Pub. Co., c1985. - xi, 682 p. : ill. ; 28 cm.
Includes index.
0201060876 (pbk.) :
84014456
Strategic planning--United States.
Management--Case studies.--United States
658.401 / ROS 1985