Marketing management in action /
Buell, Victor P.
Marketing management in action / Victor P. Buell. - New York : McGraw-Hill, 1966. - xii, 340 p. ; 24 cm. - McGraw-Hill series in marketing and advertising .
Bibliography: p. 329-333.
Marketing--Management.
658.802 / BUM 1966
Marketing management in action / Victor P. Buell. - New York : McGraw-Hill, 1966. - xii, 340 p. ; 24 cm. - McGraw-Hill series in marketing and advertising .
Bibliography: p. 329-333.
Marketing--Management.
658.802 / BUM 1966