Strategic marketing management /

Foxall, G. R.

Strategic marketing management / Gordon R. Foxall. - London : New York : Croom Helm ; Wiley, c1981. - 273 p. : ill. ; 22 cm.

"A Halsted Press book."

Includes bibliographical references and index.

0470272651 (Wiley)

81006828


Marketing--Management.

HF5415.13 / .F68 1981

658.8 / FOS 1981

Powered by Koha