Measuring customer satisfaction /

Gerson, Richard F.

Measuring customer satisfaction / Richard F. Gerson. - Menlo Park, Calif. : Crisp Publications, c1993. - ix, 112 p. : ill. ; 26 cm. - Fifty-Minute series .

INCLUDES INDEX.

0749412593

92054368


Consumer satisfaction.
Customer services--Evaluation.

HF5415.5 / .G46 1993

658.812 / GEM 1993

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