Advertising : a very short introduction /
Fletcher, Winston.
Advertising : a very short introduction / Winston Fletcher. - Oxford ; New York : Oxford University Press, 2010. - 140 p. : ill. ; 18 cm. - Very short introductions ; 234 . - Very short introductions ; 234. .
Includes bibliographical references (p. 133-153) and index.
9780199568925 (pbk.) 0199568928 (pbk.)
2010281197
bnb
015489057 Uk
Advertising.
HF5823 / .F54 2010
659.1 / FLA 2010
Advertising : a very short introduction / Winston Fletcher. - Oxford ; New York : Oxford University Press, 2010. - 140 p. : ill. ; 18 cm. - Very short introductions ; 234 . - Very short introductions ; 234. .
Includes bibliographical references (p. 133-153) and index.
9780199568925 (pbk.) 0199568928 (pbk.)
2010281197
bnb
015489057 Uk
Advertising.
HF5823 / .F54 2010
659.1 / FLA 2010