The advertising business : (Record no. 46482)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00845cam a2200229 a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20181210081030.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 980820s1999 caua b 001 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 076191238X (acidfree paper) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0761912398 (pbk. : acidfree paper) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | BD-DhBPA |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5813.U6 |
| Item number | A635 1999 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| Item number | ADV 1999 |
| 245 04 - TITLE STATEMENT | |
| Title | The advertising business : |
| Remainder of title | operations, creativity, media planning, integrated communications / |
| Statement of responsibility, etc. | edited by John Philip Jones. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Thousand Oaks, Calif. : |
| Name of publisher, distributor, etc. | Sage Publications, |
| Date of publication, distribution, etc. | c1999. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 548 p. : |
| Other physical details | ill. (some col.) ; |
| Dimensions | 24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and indexes. |
| 590 ## - LOCAL NOTE (RLIN) | |
| Local note | Amirul Islam |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising |
| Geographic subdivision | United States. |
| 9 (RLIN) | 129577 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Advertising. |
| 9 (RLIN) | 129578 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Jones, John Philip. |
| 9 (RLIN) | 129579 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Bangladesh Public Administration Training Centre Library | Bangladesh Public Administration Training Centre Library | General Stacks | 05/18/2018 | 659.1 ADV 1999 | 104396 | 05/18/2018 | 05/18/2018 | Books | Amirul | ||||
| Dewey Decimal Classification | Chattogram RPATC Library | Chattogram RPATC Library | General Stacks | 04/21/2022 | 659.1 ADV 1999 | CH13339 | 06/27/2022 | 04/21/2022 | Books |