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Marketing management : text and cases / Philip Kotler.
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TextPublication details: Englewood Cliffs, N.J. : Prentice-Hall, c1976. Description: xi, 644 p. : ill. ; 25 cmISBN: 0135579597Subject(s): Marketing -- ManagementDDC classification: 658.8 LOC classification: HF5415.13 | .K64 1976
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Bangladesh Public Administration Training Centre Library General Stacks | 658.8 DAM 1976 (Browse shelf(Opens below)) | Available | Rashid | 11380 |
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| 658.8 CAI 1975 International marketing / | 658.8 CHS 1994 Satisfying internal customers first : | 658.8 CRS 1983 Strategic marketing cases and applications / | 658.8 DAM 1976 Marketing management : | 658.8 DUM 1972 Marketing: | 658.8 ENI 1977 Marketing principles : | 658.8 FAI 1965 International marketing. / |
Includes bibliographical references and indexes.
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