The fourth medium : how to use promotional literature to increase sales and profits / Cameron S. Foote.
Material type: TextPublication details: Homewood, Ill. : Dow Jones-Irwin, c1986. Description: xxix, 226 p. : ill. ; 24 cmISBN: 0870949136Subject(s): Sales promotion | Business literature | Communication in marketingDDC classification: 658.8 LOC classification: HF5438.5 | .F66 1986Item type | Current library | Call number | Status | Notes | Date due | Barcode |
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Books | Bangladesh Public Administration Training Centre Library General Stacks | 658.8 FOF 1986 (Browse shelf(Opens below)) | Available | Pomi | 51388 |
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658.8 ENI 1977 Marketing principles : | 658.8 FAI 1965 International marketing. / | 658.8 FLM 1997 Marketing for success / | 658.8 FOF 1986 The fourth medium : | 658.8 FOM 1974 Marketing imperative / | 658.8 FOS 1981 Strategic marketing management / | 658.8 FRM 1978 Modern marketing management : |
Includes index.
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