The expressive organization : linking identity, reputation, and the corporate brand / edited by Majken Schultz, Mary Jo Hatch, and Mogens Holten Larsen.
Material type: TextPublication details: Oxford ; New York : Oxford University Press, 2000. Description: xv, 292 p. : ill. ; 24 cmISBN: 0198297793Subject(s): Corporate image | Corporations -- Public relations | Business communication | Branding (Marketing)DDC classification: 659.285Item type | Current library | Call number | Status | Notes | Date due | Barcode |
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Books | Bangladesh Public Administration Training Centre Library General Reading Room | 659.285 EXP 2000 (Browse shelf(Opens below)) | Available | mizan | 89504 |
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659.072 JUA 2014 Advertising and public relations research . | 659.132 BAD 2005 The diplomatic corps and other foreign representatives in Bangladesh / | 659.2 THP 2002 The public relations handbook / | 659.285 EXP 2000 The expressive organization : | 660.6 BIO 2002 Biotechnology : | 660.6 WOB 1999 Biotechnology and biosafety : | 660.60321 COM 1986 Macmillan dictionary of biotechnology / |
Includes bibliographical references and index.
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