Essentials of marketing / E. Jerome McCarthy, William D. Perreault, Jr.

TextSeries: Irwin series in marketingPublication details: Homewood, Ill. : Irwin, c1991. Edition: 5th edDescription: xvii, 526 p. : ill. ; 27 cmISBN: 0256093237Subject(s): MarketingDDC classification: 658.8 LOC classification: HF5415 | .M378 1991

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Holdings
Item type	Current library	Call number	Status	Notes	Date due	Barcode
Books	Bangladesh Public Administration Training Centre Library General Stacks	658.8 MCE 1991 (Browse shelf(Opens below))	Available	Rashid		103574
Books	Chattogram RPATC Library General Stacks	658.8 MCE 1991 (Browse shelf(Opens below))	Available			CH13337

Includes bibliographical references (p. 487-506) and indexes.

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