Understanding communication research methods : a theoretical and practical approach / Stephen M. Croucher & Daniel Cronn-Mills.
Material type: TextPublisher: New York ; London : Routledge, Taylor & Francis Group, 2019Edition: Second editionDescription: 323 pages : illustrations ; 27 cmContent type: text Media type: unmediated Carrier type: volumeISBN: 9781138052659 (hbk); 9781138052680 (pbk)Subject(s): Communication -- Research -- MethodologyDDC classification: 302.20721 LOC classification: P91.3 | .C73 2019Summary: "Using an engaging how-to approach that draws from scholarship, real-life, and popular culture, this textbook offers students practical reasons why they should care about research methods and a guide to actually conducting research themselves. Examining quantitative, qualitative, and critical research methods, this new edition helps undergraduate students better grasp the theoretical and practical uses of method by clearly illustrating practical applications. The book features all the main research traditions within communication including online methods, and provides level-appropriate applications of the methods through theoretical and practical examples and exercises, including new sample student papers that demonstrate research methods in action"-- Provided by publisher.Item type | Current library | Call number | Status | Date due | Barcode |
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Books | Bangladesh Public Administration Training Centre Library General Reading Room | 302.20721 CRU 2019 (Browse shelf(Opens below)) | Available | 112896 |
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302.2 KUP 2006 Promoting independent media : | 302.2 MOG 1996 Global communication in transition / | 302.2 WOC 2005 Counting on communication : | 302.20721 CRU 2019 Understanding communication research methods : a theoretical and practical approach / | 302.23 GUM 2006 Media society and culture / Author(s): | 302.23 ROP 2000 Perspectives of communication and communicative competence / | 302.23 SPG 2007 Globalization, development and the mass media / |
Includes bibliographical references and index.
"Using an engaging how-to approach that draws from scholarship, real-life, and popular culture, this textbook offers students practical reasons why they should care about research methods and a guide to actually conducting research themselves. Examining quantitative, qualitative, and critical research methods, this new edition helps undergraduate students better grasp the theoretical and practical uses of method by clearly illustrating practical applications. The book features all the main research traditions within communication including online methods, and provides level-appropriate applications of the methods through theoretical and practical examples and exercises, including new sample student papers that demonstrate research methods in action"-- Provided by publisher.
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