TY  - BOOK
AU  - Friend,Irwin
AU  - Bicksler,James L.
ED  - American Telephone and Telegraph Company.
TI  - Risk and return in finance
SN  - 0884106535
U1  - 332.67 
PY  - 1977///
CY  - Cambridge, Mass.
PB  - Ballinger Pub. Co
KW  - Investments
KW  - Capital assets pricing model
KW  - Risk
KW  - Rate of return
N1  - "Thirteen of the seventeen papers in these two volumes were originally presented at a Conference on Risk and the Rate of Return sponsored by the American Telephone and Telegraph Company and held in Vail, Colorado, during August 5-10, 1973."; Includes bibliographical references
ER  -