Murthy, D. B. N. 1932-

Managing quality : a practical guide to customer satisfaction / D.B.N. Murthy. - New Delhi ; Thousand Oaks, CA : Sage Publications, c1999. - 226 p. : ill. ; 23 cm.

Includes bibliographical references and index.

0761993053 (cloth) 0761993061 (pbk.)

99011084


Total quality management.
Consumer satisfaction.

658.4013 / MUM 1999