Hattwick, Melvin Saxton,  1908- <br/><br/>
The new psychology of selling :  based on selling the customer the way he likes to buy / 
With an introd. by Arthur H. ("Red") Motley. Drawings by Bob Schoenke. 
 - New York :  McGraw-Hill,  1960. 
 - xvi, 276 p. :  illus.  24 cm. 
 - McGraw-Hill series in marketing and advertising .
<br/><br/><label>Subjects--Topical Terms: </label><br/>Selling.
<br/><br/><label>Dewey Class. No.: </label>658.812  / HAN 1960