Public relations : strategies and tactics /
Dennis L. Wilcox, Phillip H. Ault, Warren K. Agee.
- 4th ed. with a foreword by Edward L. Bernays.
- New York : HarperCollins College Publishers, c1995.
- xxvi, 696 p. : ill. (some col.) ; 24 cm.
Includes bibliographical references and index.
0673993094
Public relations. Public relations--United States.