TY  - BOOK
AU  - James,Jeffrey
TI  - Consumer choice in the Third World: a study of the welfare effects of advertising and new products in a developing country 
SN  - 0333319990
U1  - 658.8342 
PY  - 1983///
CY  - London
PB  - Macmillan
KW  - Advertising
KW  - New products
KW  - Developing countries
KW  - Consumers' preferences
N1  - Includes bibliographical references and index
ER  -