Thorelli, Hans Birger, <br/><br/>
The information seekers :  an international study of consumer information and advertising image / 
Hans B. Thorelli, Helmut Becker and Jack Engledow. 
 - Cambridge, Mass. :  Ballinger Pub. Co. ,   c1975. 
 - xxx, 373 p. :  illus. ;  24 cm. 
<br/><br/><label>ISBN: </label>0884102653 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Consumers--United States.<br/>Consumers--Germany (West)<br/>Consumer education--United States.<br/>Consumer education--Germany (West)<br/>Advertising.
<br/><br/><label>Dewey Class. No.: </label>658.834  / THI 1975