Dyer, Gillian. <br/><br/>
Advertising as communication / 
Gillian Dyer. 
 - London ;  New York :  Methuen,  1982. 
 - xiv, 230 p. :  ill. ;  21 cm. 
 - Studies in communication .
<br/><br/>Includes bibliographies and index. 
<br/><br/><label>ISBN: </label>0416745202 : 041674530X (pbk.) : 
<br/><br/><label>LCCN: </label>82008134  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising.
<br/><br/><label>Dewey Class. No.: </label>659.1  / DYA 1982