Berridge, Tony <br/><br/>
Product innovation and development / 
by Tony Berridge. 
 - London :  Business Books,  1977. 
 - x, 236 p. :  ill., forms ;  24 cm. 
<br/><br/>Bibliography: p. [232]-236. 
<br/><br/><label>ISBN: </label>0220663254 : 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Product management.<br/>New products.
<br/><br/><label>Dewey Class. No.: </label>658.575  / BEP 1977