TY  - BOOK
AU  - Gorb,Peter
ED  - London Business School.
TI  - Design management: papers from the London Business School 
SN  - 0442303637
U1  - 745.4 
PY  - 1966///
CY  - New York
PB  - Van Nostrand Reinhold
KW  - Industrial design
KW  - Management
N1  - Includes bibliographical references
ER  -