TY  - BOOK
AU  - Bobrow,Edwin E.
AU  - Bobrow,Mark David
TI  - Marketing practices
SN  - 0870945238
U1  - 658.8  19
PY  - 1985///
CY  - Homewood, Ill.
PB  - Dow Jones-Irwin
KW  - Marketing
N1  - Includes bibliographies and index
ER  -