TY  - BOOK
AU  - Cateora,Philip R.
AU  - Hess,John Milton
TI  - International marketing
SN  - 0256016380
AV  - HF1009.5 .C35 1975
U1  - 658.8 
PY  - 1975///
CY  - Homewood, Ill.
PB  - R. D. Irwin
KW  - Export marketing
KW  - International business enterprises
N1  - Includes indexes; Bibliography: p. 739-744
ER  -