Crisp, Richard D.
Marketing research /
Richard D.Crisp,
- londn : McGraw Hill, c1957
- x, 250 p. : ill. ; 24 cm.
Includes bibliographical references.
0074705989
Marketing research--Methodology.
Internet.
World Wide Web.
Interactive multimedia.
HF5415.1265 / .F67 1999
658.83 / CRM 1957