Certo, Samuel C.

Strategic management : concepts and applications / Samuel C. Certo, J. Paul Peter ; with special assistance of Edward Ottensmeyer. - 3rd ed. - Homewood, IL : Chicago : Austen Press ; Irwin, c1995. - xvi, 688 p. : ill. (some col.), maps ; 26 cm.

Includes bibliographical references and index.

025615158X


Strategic planning.

658.4013 / CES 1995