Giles, G. B. Case studies in marketing / by G. B. Giles. - London, Macdonald & Evans, 1967. - xvi, 248 p. illus. (forms), 16 plates, maps, tables, diagrs. 22 1/2 cm. Bibliography: p. [243]-244. LCCN: 67098501 Subjects--Topical Terms: Marketing--Case studies. LC Class. No.: HF5415 / .G47 Dewey Class. No.: 658.8 / GIC 1967