TY  - BOOK
AU  - Francis, Geoffery.
AU  - Marcus,Burton
TI  - Modern marketing management: Geoffery Francis
SN  - 0394322541 :
AV  - HF5415 .M545 1980
U1  - 658.8 
PY  - 1978///
CY  - New delhi
PB  - S. chand & company ltd
KW  - Marketing
KW  - Management
KW  - Case studies
ER  -