Kotler ,Philip. <br/><br/>
Marketing management  / 
Philip Kotler . 
 - 11th ed. 
 - Delhi :   Pearson Education  , 2003.  
 - (various pagings) : color illustrations ; 27 cm. 
<br/><br/>Includes Indexes 
<br/><br/><label>ISBN: </label>8178086549 
<br/><br/><label>Subjects--Topical Terms: </label><br/> Marketing -- Management.
<br/><br/><label>Dewey Class. No.: </label>658.802  / KOM 2003