Zaltman, Gerald.

Strategies for planned change / Gerald Zaltman, Robert Duncan. - New York : Wiley, c1977. - ix, 404 p. ; 24 cm.

"A Wiley-Interscience publication." Includes indexes.

Bibliography: p. 359-377.

0471981311

76039946


Social change.
Planning.
Organizational change.
Diffusion of innovations.

HM101 / .Z287

303.4 / ZAS 1977