000 | 00680nam a22001937a 4500 | ||
---|---|---|---|
005 | 20181210005037.0 | ||
008 | 180413m19801962maua|||| |||| 00| 0 eng d | ||
040 |
_aBD-DhBPA _cBD-DhBPA |
||
082 |
_a650 _bHAR 1980 |
||
110 | 2 |
_a Harvard University. _bGraduate School of Business Administration. _93100 |
|
245 | 0 | 0 | _aAdvertising, better planning, better results. |
260 |
_aBoston : _bGraduate School of Business Administration, _c1980. |
||
300 |
_a189 pages : _b illustrations ; _c34 cm |
||
440 |
_aHarvard business review reprint series. _961165 |
||
590 | _aNewaz | ||
650 |
_aAdvertising. _941465 |
||
650 |
_aAdvertising -- Management. _941465 |
||
942 |
_2ddc _cBK |
||
999 |
_c21018 _d21018 |