000 | 00772cam a2200229 a 4500 | ||
---|---|---|---|
005 | 20181210011716.0 | ||
008 | 860115s1986 onca b 001 0 eng | ||
020 | _a0416012019 (pbk.) | ||
040 |
_aDLC _cDLC _dBD-DhBPA |
||
082 | 0 | 0 |
_a659.1042 _bLES 1986 |
100 | 1 |
_aLeiss, William, _d1939- _975865 |
|
245 | 1 | 0 |
_aSocial communication in advertising : _bpersons, products & images of well-being / _cWilliam Leiss, Stephen Kline, Sut Jhally. |
260 |
_aToronto ; _aNew York : _bMethuen, _cc1986. |
||
300 |
_a327 p. : _bill. ; _c23 cm. |
||
500 | _aIncludes index. | ||
504 | _aBibliography: p. 313-319. | ||
590 | _aAmirul | ||
650 | 0 |
_aAdvertising _xSocial aspects. _941465 |
|
700 | 1 |
_aKline, Stephen. _93966 |
|
700 | 1 |
_aJhally, Sut. _975866 |
|
942 |
_2ddc _cBK |
||
999 |
_c26627 _d26627 |