000 01107nam a22002777a 4500
005 20181210080952.0
008 040212s2004 caua b 001 0 eng
010 _a 2004003252
020 _a0761930957 (cloth : alk. paper)
020 _a0761930965 (pbk. : alk. paper)
040 _aDLC
_cDLC
_dBD-DhBPA
050 0 0 _aP96.E25
_bH67 2004
082 0 0 _a338.4730223
_222
_bHOM 2004
100 1 _aHoskins, Colin.
_955660
245 1 0 _aMedia economics :
_bapplying economics to new and traditional media /
_cColin Hoskins, Stuart McFayden, Adam Finn.
260 _aThousand Oaks, Calif. :
_bSage Publications,
_cc2004.
300 _a356 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references (p. 331-336) and index.
590 _aRasal
650 0 _aMass media
_xEconomic aspects.
_9129235
700 1 _aMcFadyen, Stuart.
_9129236
700 1 _aFinn, Adam,
_d1946-
_929244
856 4 1 _3Table of contents only
_uhttp://www.loc.gov/catdir/toc/ecip0415/2004003252.html
856 4 2 _3Publisher description
_uhttp://www.loc.gov/catdir/enhancements/fy0658/2004003252-d.html
942 _2ddc
_cBK
999 _c46354
_d46354