000 00845cam a2200229 a 4500
005 20181210081030.0
008 980820s1999 caua b 001 0 eng
020 _a076191238X (acidfree paper)
020 _a0761912398 (pbk. : acidfree paper)
040 _aDLC
_cDLC
_dBD-DhBPA
050 0 0 _aHF5813.U6
_bA635 1999
082 0 0 _a659.1
_bADV 1999
245 0 4 _aThe advertising business :
_boperations, creativity, media planning, integrated communications /
_cedited by John Philip Jones.
260 _aThousand Oaks, Calif. :
_bSage Publications,
_cc1999.
300 _a548 p. :
_bill. (some col.) ;
_c24 cm.
504 _aIncludes bibliographical references and indexes.
590 _aAmirul
650 0 _aAdvertising
_zUnited States.
_9129577
650 0 _aAdvertising.
_9129578
700 1 _aJones, John Philip.
_9129579
942 _2ddc
_cBK
999 _c46482
_d46482