000 | 00711nam a22002177a 4500 | ||
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005 | 20181210081609.0 | ||
008 | 180522r19981995uk ||||| b||| 001 0 eng d | ||
020 | _a0749422726 | ||
040 |
_aBD-DhBPA _cBD-DhBPA |
||
082 |
_a658.848 _bBEI 1998 |
||
100 |
_aBennett, Roger _91923 |
||
245 |
_aInternational marketing : _bstrategy, planning, market entry & implementation / _cRoger Bennett. |
||
260 |
_aLondon : _bKogan Page, _c1998. |
||
300 |
_a384p. _c22cm. |
||
504 | _aincludes Bibliography and index | ||
590 | _aRasal | ||
650 |
_aExport marketing -- Management. _9132402 |
||
650 |
_a Marketing international. _9132403 |
||
650 |
_aPlanification stratégique. _9132404 |
||
942 |
_2ddc _cBK |
||
999 |
_c47496 _d47496 |