| 000 | 00597nam a22001937a 4500 | ||
|---|---|---|---|
| 005 | 20181210083730.0 | ||
| 008 | 180917b2014 usa||||| |||| 001 0 eng d | ||
| 020 | _a9789384229009 | ||
| 040 |
_aBD-DhBPA _cBD-DhBPA |
||
| 082 |
_a659.072 _bJUA 2014 |
||
| 100 |
_a Jugenheimer, Donald W _9142806 |
||
| 245 |
_aAdvertising and public relations research . _cDonald W Jugenheimer. |
||
| 260 |
_aDBS Imprints. _bM.E. Sharpe, _c2014. |
||
| 300 |
_aviii, 327 p; _c24 cm. |
||
| 504 | _aIndex | ||
| 590 | _aShamim | ||
| 650 |
_aPublic relations--Research _zAdvertising--Research _9142807 |
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| 942 |
_2ddc _cBK |
||
| 999 |
_c50816 _d50816 |
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