Planning and creating better direct mail / (Record no. 26314)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 00687cam a22002051 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20181210011542.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 721003s1961 nyu b 000 0 eng |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | DLC |
Transcribing agency | GACCLC |
Modifying agency | OCoLC |
-- | Uk |
-- | BD-DhBPA |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 659.1 |
Item number | YEP 1961 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Yeck, John D. |
9 (RLIN) | 75039 |
245 10 - TITLE STATEMENT | |
Title | Planning and creating better direct mail / |
Statement of responsibility, etc. | John D. Yeck and John T. Maguire. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New York : |
Name of publisher, distributor, etc. | McGraw-Hill, |
Date of publication, distribution, etc. | 1961. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 387 p. ; |
Dimensions | 24 cm. |
490 0# - SERIES STATEMENT | |
Series statement | McGraw-Hill series in marketing & advertising |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Includes bibliography. |
590 ## - LOCAL NOTE (RLIN) | |
Local note | Amirul Islam |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Advertising, Direct-mail. |
9 (RLIN) | 41465 |
700 1# - ADDED ENTRY--PERSONAL NAME | |
Personal name | Maguire, John T., |
Relator term | joint author. |
9 (RLIN) | 18030 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Books |
Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Dewey Decimal Classification | Bangladesh Public Administration Training Centre Library | Bangladesh Public Administration Training Centre Library | General Stacks | 04/15/2018 | 659.1 YEP 1961 | 25488 | 04/15/2018 | 04/15/2018 | Books | Amirul |