Modern institutional advertising : (Record no. 26630)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00728cam a22001931 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20181210011716.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 731212s1967 nyua 000 0 eng |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Transcribing agency | DLC |
| Modifying agency | BD-DhBPA |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.11 |
| Item number | FLM 1967 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Flanagan, George Alexander. |
| 9 (RLIN) | 72710 |
| 245 10 - TITLE STATEMENT | |
| Title | Modern institutional advertising : |
| Remainder of title | including corporate, corporate image association, service, and all other major forms of non-product advertising / |
| Statement of responsibility, etc. | George A. Flanagan. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York: |
| Name of publisher, distributor, etc. | McGraw-Hill Book Co. , |
| Date of publication, distribution, etc. | 1967. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 299 p. : |
| Other physical details | illus.; |
| Dimensions | 23 cm. |
| 590 ## - LOCAL NOTE (RLIN) | |
| Local note | Amirul Islam |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Industrial publicity. |
| 9 (RLIN) | 75877 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Corporate image. |
| 9 (RLIN) | 9958 |
| 650 00 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Institutional advertising. |
| 9 (RLIN) | 75878 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Bangladesh Public Administration Training Centre Library | Bangladesh Public Administration Training Centre Library | General Stacks | 04/15/2018 | 659.11 FLM 1967 | 24859 | 04/15/2018 | 04/15/2018 | Books | Amirul |