Strategic marketing cases and applications / David W. Cravens and Charles W. Lamb, Jr.

By: Cravens, David W Contributor(s): Lamb, Charles W Material type: Text

TextSeries: The Irwin series in marketingPublication details: Homewood, Ill. : R.D. Irwin, 1983. Description: xix, 648 p. : ill. ; 24 cmISBN: 0256029369Subject(s): Marketing -- Case studiesDDC classification: 658.8

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Holdings
Item type	Current library	Call number	Status	Notes	Date due	Barcode
Books	Bangladesh Public Administration Training Centre Library General Stacks	658.8 CRS 1983 (Browse shelf(Opens below))	Available	Al Amin		53384

Includes bibliographical references.

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