The IBM way : insights into the world's most successful marketing organization / F.G. "Buck" Rodgers, with Robert L. Shook.
Material type: TextPublication details: New York : Harper & Row, c1986. Edition: 1st edDescription: xiv, 235 p. ; 25 cmISBN: 0060155221 :Subject(s): International Business Machines Corporation | Computers -- Marketing -- Case studies | Electronic office machines -- Marketing -- Case studies | Marketing -- Case studiesDDC classification: 338.761004Item type | Current library | Call number | Status | Notes | Date due | Barcode |
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Books | Bangladesh Public Administration Training Centre Library General Stacks | 338.761004 ROI 1986 (Browse shelf(Opens below)) | Available | Amirul | 17916 | |
Books | Bangladesh Public Administration Training Centre Library General Stacks | 338.761004 ROI 1986 (Browse shelf(Opens below)) | Available | Moklesur | 62174 |
Includes index.
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