Marketing plans : how to prepare them, how to use them / Malcolm McDonald.

By: McDonald, Malcolm Contributor(s): Institute of Marketing Material type: Text

TextSeries: Marketing series (London, England). Professional development.Publication details: Oxford ; Boston : Butterworth-Heinemann, 2000. Edition: 4th edDescription: xviii, 578 p. : ill. ; 25 cmISBN: 0750641169Subject(s): Marketing -- Management | Marketing -- PlanningDDC classification: 658.802

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Holdings
Item type	Current library	Call number	Status	Notes	Date due	Barcode
Books	Bangladesh Public Administration Training Centre Library General Stacks	658.802 MCM 2000 (Browse shelf(Opens below))	Available	Amirul		87166

Includes index.

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