The new psychology of selling,

Hattwick, Melvin Saxton, 1908-

The new psychology of selling, based on selling the customer the way he likes to buy. With an introd. by Arthur H. ("Red") Motley. Drawings by Bob Schoenke. - New York, McGraw-Hill, 1960. - xvi, 276 p. illus. 24 cm. - McGraw-Hill series in marketing and advertising .

60008026


Selling.

HF5438 / .H375

658.812 / HAN 1960

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