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Advertising management : practical perspectives / [edited by] David A. Aaker.
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TextPublication details: Englewood Cliffs, N.J. : Prentice Hall, [1975] Description: xiv, 399 p. : ill. ; 23 cmISBN: 0130159905 :Subject(s): Advertising -- ManagementDDC classification: 658.916591 LOC classification: HF5827 | .A38
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Bangladesh Public Administration Training Centre Library General Reading Room | 658.916591 ADV 1975 (Browse shelf(Opens below)) | Not For Loan | Rasal | 99743 |
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| 658.848 PAG 1998 Globalization and business practice : | 658.85 BEH 1966 How I multiplied my income and happiness in selling / | 658.87 LEC 1987 Credit guarantee schemes for small and medium enterprises / | 658.916591 ADV 1975 Advertising management : | 658.954 INR 1982 A Review of sectoral research. / | 658.95492 BAA 2002 Annual report (July 2001-June 2002) / | 659 BAH 1992 How to promote, publicize, and advertise your growing business : |
Includes bibliographical references.
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