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Marketing communications / a behavioral approach to men, messages, and media.

By: Crane, Edgar Material type: Text

TextSeries: The Wiley marketing seriesPublication details: New York : J. Wiley , [1965] . Description: xiv, 569 p. : illus. ; 24 cmSubject(s): Marketing -- Decision making | AdvertisingDDC classification: 658.802

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Holdings
Item type	Current library	Call number	Status	Notes	Date due	Barcode
Books	Bangladesh Public Administration Training Centre Library General Stacks	658.802 CRM 1965 (Browse shelf(Opens below))	Available	Al Amin		22508

Bibliography: p. 547-553. and index.

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